L'Oreal Professionnel Serie Expert Force Vector Shampoo is a salon style shampoo created specially for brittle hair. The daily care shampoo prevents hair flyouts and Glycocell technology provides 5X times extra strengthening to weak hair. The high dosage of Incell provides maximum level of reinforcement to hair and prevents breakage due to dryness. Softening Emollients prepare hair for easier styling The active ingredients protect hair from breakage Increases hair elasticity. Infuses hair with amino acids and essential viatmins.